The summer of a typical opera fan usually revolves somewhere between Salzburg, Bayreuth and Verona; this year, however, my personal festival summer has been enriched by another chapter – in fact, by a few more “Eras”. And while it doesn't strike me as strange to be a Swiftie and Operafangirl in one person (the secret of my musical taste is very simple: what I like, I listen to!), my “double life” is met with a certain amount of astonishment. On both sides.
On the one hand, there are the classical music fans who wonder why you would voluntarily spend an evening with loud music and screaming neighbours in a packed stadium and, on the other, Swifties wonder how you can enjoy an evening where you are not allowed to either dance or sing along. As different as the two worlds may seem at first glance, there are more similarities than you may think. And this is not only because Taylor Swift's grandmother Marjorie Finlay (to whom, by the way, the beautiful song Marjorie on the album Evermore is dedicated) was a trained opera singer and inspired Swift musically from an early age, but also because of the surprising number of similarities that connect opera fans and Swifties.
Probably the most striking element is the enthusiasm – not to say fanaticism – of the audiences. Both Swifties and opera fans often travel long distances to attend a performance. Hotels and flights are booked months in advance and holidays are planned around the Zero Hour. Tickets, which have to be obtained well in advance and are traded on the black market for several times the original price, are in high demand, both for Taylor Swift's Eras Tour and for particularly sought-after performances at, for example, the Salzburg Festival. You will find people with lovingly home-made “Looking for tickets” signs in front of the Bavarian State Opera just as in front of Wembley Stadium in London. Here and there, desperate fans hope to get a ticket at the last minute so they can still be part of the show instead of just on the outside.
Similarly, regular audiences in both opera houses and stadiums are known for their confidence in the lyrics and love of interpretation; just as you can spend hours discussing with a Wagnerian the subtle nuances of the libretto to Tristan und Isolde, you can talk to a Swiftie about Taylor's songs and their horizons of meaning. Unfortunately, what often remains hidden from the wider radio audience in Swift's hits is the eloquence, poetry and profundity of her lyrics – especially in the quieter albums such as Folklore and Evermore, but also in the current album The Tortured Poets Department, in which poetic text such as “Sanctimoniously performing soliloquies I'll never see” or:
“Say it once again with feeling
How the death rattle breathing
Silenced as the soul was leaving
The deflation of our dreaming
Leaving me bereft and reeling”
can be found, as well religious metaphors like:
“What if I roll the stone away?
They're gonna crucify me anyway.”
With her talent for storytelling, Taylor Swift, who already won poetry competitions at primary school age, opens up a broad horizon of interpretation and, with the close connection between lyrics, music and staging, she also lives a modern version of Wagner's idea of the Gesamtkunstwerk, as she not only writes the music and the lyrics, but is often responsible for directing her visually stunning music videos.
Swifties prepare at least as meticulously and holistically for their performances in the audience, with outfits that are either modelled on one of Taylor's stage costumes, are a reference to a line of text or which stylistically match one of the Eras particularly well. The spectrum ranges from cowboy boots and fringed dresses (a reminiscence of the first two albums Debut and Fearless, which were stylistically still entirely dedicated to country pop) to colourful miniskirts from the time of the album 1989 (with which the change from country to pop was ultimately completed) to flowing dresses in muted colours to match the indie-inspired albums Folklore and Evermore.
An absolute must for (almost) every styling is a good dose of glitter and, of course, the typical friendship bracelets with song titles or quotes that are exchanged with one another. This approach is not entirely unfamiliar in the world of opera either, as prestigious premieres in particular are often characterised by great creativity when it comes to styling, true to the motto ‘see and be seen’. It is not uncommon for make-up or outfits to be specially tailored to the opera in question.
The personality cult that is typically associated with pop stars such as Taylor Swift is by no means a new phenomenon. In the Baroque era, it was reserved for the stars of the opera scene and Franz Liszt even kept a dog with the same hair colour as himself in order to meet his fans' demand for his curls. And if I had to judge today whether fans of Jonas Kaufmann or those of Taylor Swift are more fanatical, the Bavarian tenor would probably win the rating, even centuries after the era of the Baroque singer cult. Because even if the opera world now likes to emphasise the collective ensemble performance, it is of course still the big names that guarantee full houses and screams.
What the two fan groups have in common are habits that may seem rather strange to outsiders: not applauding after Act 1 of Parsifal is just as natural for experienced opera-goers as shouting “One, two, three, let's go bitch” as soon as Taylor Swift sings the line “But you can make me a drink” for the first time during the song Delicate. And while at the opera you express your enthusiasm with shouts of bravo, on the Eras Tour you cheer as loudly and as long as you physically can after Champagne Problems, because the audience in every city has the ambition to create the longest applause.